About
Friendship

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VisitorS
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We are
Friendship

Since 1966, Friendship has provided a friendly, safe, and comfortable place for our residents to live healthier, fuller lives. From the recovery expertise of Friendship Health to the thriving community of Friendship Living, we founded Friendship to offer our community the resources and support they need to enjoy the lives they deserve.

We’re grateful for the awards we’ve won for our service. We’re proud of how we’ve expanded to multiple campuses in the Roanoke area. But the most valuable reward for our work is observing how each of our residents lives better. With every smile, every step, and every celebration of a new day, we’re thrilled at how far Friendship has come—and we can’t wait to show you what’s next.

Vision Statement

To be the leader that transforms perceptions and embraces aging.

Mission Statement

Supporting friends by providing peace of mind.

Values

Accountability | Compassion | Positivity | Respectfulness | Teamwork

Accountability
Compassion
Positivity
Respectfulness
Teamwork

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Services

Friendship – Valley Management – has been managing senior living communities for nearly a decade and we know it takes a lot of hard work. Having a trusted partner makes it a lot easier to accomplish your community’s goals. We can help you from development to repositioning and management. We can even help you save on equipment and supplies and select reliable vendors.

MANAGEMENT SERVICES

We provide comprehensive management solutions for our clients through our seasoned team of professionals that develop and implement the most effective management approach.

  • Management consulting
  • Employee supervision and training programs
  • Marketing campaigns and sales plans
  • Market analysis and strategic positioning
  • Clinical and operations planning and management

ASSET MANAGEMENT SERVICES

We work closely with our clients to achieve maximum value for their assets by producing operating proformas to serve as guidance to the management team.

  • Analyze Debt Structure & Refinancing Options
  • Generate Operating Proformas
  • Conduct Operating Income/Expense Analyses
  • Coordinate Property Tax Assessments & Appeals
  • Manage Property Insurance

FINANCIAL MANAGEMENT & ACCOUNTING SERVICES

We pride ourselves on our ability to keep our clients informed on the current and projected financial positions of their assets.

  • Financial analysis
  • Cash and accrual financial reporting
  • GAAP and income tax accounting services
  • Revenue cycle management
  • Revenue payments solutions
  • Vendor payment solutions
  • Compliance

What makes Friendship stand apart from others, is the partnership we forge with our clients. We dedicate ourselves to keeping our clients fully informed of the operations and financial results of their assets by constantly striving to make our clients an integral part of the management process.
We promote this through:

Roanoke Visitors Guide

Whether you’re visiting family, catching up with an old friend, or simply looking for things to do around the Friendship campus, we’ve got you covered. Here are our suggestions for travel, lodging, and local entertainment.

TRAVEL OPTIONS

Air: American Airlines, United Airlines, and Delta offer daily flights to Roanoke-Blacksburg Regional Airport, which is only 2 miles from Friendship’s campus on Hershberger Road.

Bus: Valley Metro provides public transportation to the Roanoke Valley.

Train: Amtrak rail customers coming from Lynchburg can make reservations (bus & rail) for travel to Roanoke, VA (Roanoke Civic Center) via the Smart Way Connector.

At Friendship, we’re always eager to get in touch with our community. Please use the contact form and we will get back to you as soon as we can. If you prefer to talk on the phone, give us a call at 540.385.8720.

Friendship North Campus

327 Hershberger Road, Roanoke, VA 24012

Friendship South Campus

5647 Starkey Road, Roanoke, VA 24018